What’s Tappening? Water Bottles
Eric Yaverbaum and Mark DiMassimo had an idea-start a campaign and website to educate people about the environmental impact of bottled water. They called it Tappening, and to finance the campaign, they created a line of BPA-free, reusable water bottles. Their first production run of 39,000 reusable bottles sold out in 36 hours after they [...]
